INDIA Technopark
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Consumer Products

Consumer durable goods usually have a significant life span which tends to be a minimum of 1 year based on guarantee or warranty period and maximum life depends upon the durability of the product or good. Whereas for capital goods which are tangible in nature, such as machinery or building or any other equipment which can be used in manufacturing of final product, these are durable goods with limited life span determined by its manufacturer before selling. The longevity and the often higher cost of durable goods usually cause consumers to postpone expenditures on them, which makes durables the most volatile (or cost-dependent) component of consumption.

Consumer non-durable goods are purchased either for the immediate use or to keep it for very short span of time. Generally the life span of non-durable goods may vary from a few minutes to up to three years. Few examples of such goods are food, beverages, clothing, shoes, and gasoline.

Consumer Infrastructure services are the intangible in nature i.e. they cannot be seen, felt or tasted by the consumer but still they give satisfaction to the consumer. They are also inseparable and variable in nature which means they are produced and consumed simultaneously. Examples of consumer Infrastructure services are haircuts, auto repairs, landscaping etc.

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